Sustainability by Wildo
Our products are made to last. For a long time. And we hope that our products are used again and again.
The great thing about an appreciated product is that every time it is used, the climate footprint gets a little bit smaller. We believe this is one of the corner stones in being sustainable /that the best way to be sustainable.
Lightweight durability and function has been/ is our the core values -just packing up and heading out. Compact, neat and easy. Materials such as PP, Tpe and Hdpe have been the basis in our production. Looking at the global impact, oil has played a vital roll in the plastics industry. Even though plastic accounts for a small part of the worlds consumption of oil resources it still feels very unnecessary. A specially if you, as we, have your plattform in the outdoors. In the production of plastic the raw material is broken down in crackers and rebuilt up to their specific polymers, like building blocks which later define the material. But must the raw material be fossil oil, drilled far down from the ground and transported up to the surface and on to the factory?
Sines 2016 we have worked to find alternatives to the fossil raw material without letting the end result of a good product be compromised. There have been some basic requirements that our products must meet in order for us to see it as possible. Durable and User-friendly - because only if the product is really used has it fulfilled its purpose. Recyclable - as in the end we will need to fill up with what we already have. Circular systemis are increasingly important. Fulfilling the obligations in the EU regulation 10/2011, based on requirements of content, as well as influence by taste and aroma.
We always choose materials with care. And we let it take a bit a of time to be sure that the quality meets the standers. In 2017, we managed to make our classic Fold-a-cup in a 50% plant based TPE. Today, all our Fold-a-cups consists of that material. At the same time, we developed an alternative to our usual PP and Hdpe products in 78% plant based TPU and 98% plant based Hdpe- our green series. At the time it was forward-looking and daring because we did not know how it would be meat. It has turned out that it was an investment worth making. And we have you to thank for that. We have had to wait a bit for the future to catch up. But the development is fast and during 21/22 we are taking the next step to implement our green idea to more products. We do it as always without compromising on quality, as we know that use is central to getting a sustainable product.
The Wildo Green Line
Four different materials in Wildo Green Line
The products in the Wildo Green Line can be divided into four groups /materials. The material chosen for each product is determined by its use and design. Common to the first three is that they are extracted from sugarcanes/plants. The sugarcane is fermented to ethanol. Their molecules are then converted into polymers with the physical and chemical properties of polyethylene (Pe). To provide materials based on a more widened use the plant-based Pe is mixed with conventional materials. Our fourth material is for the greater part extracted of castor beans. The castor bean is transformed to sebacic acid, rebuilt to a bio-based Polyamide (Pa). Polyamide is strong material and has good heat resistant. The sugarcanes and castor bean plants can produce well in relatively poor soil conditions. The raw material suppliers certify that they don’t compete with the food chain. They are vouching for …neutral carbon footprint in their material as the carbon dioxide emitted during the production is the amount absorbed in plant growth.
Our ambition is to a find a balanced material that, based on each product's optimally intended use, as green as possible using as much renewable resource we can and with along life cycle. In the end of the life circle all four material is recyclable as plastic.
Among the Wildo Green Line materials you find Thermoplastic elastomers (TPE), which is more flexible than just PE and therefore used in our Fold-A-Cup. This enables folding function and durability, which means that the fold-A-Cup is quality assured as always. In this family, thermoplastic olefins (TPO) have been developed, a material enabling more rigid products such as Wildo Green bowls, plates and lids. The Explorer bottle consists mostly of High density Polyethylene (HD-PE) . It has a soft feel, transparent and lightweight but not as heat resistant, as the others. The Ocys is instead made of plant-based Polyamide (PA) material, as it is strong and has good heat resistant which fits this cutlery set use prefect.
Sugar canes
The sugarcane is fermented into Ethanol. Their molecules are then converted into polymers with the physical and chemical properties that some plastics are build as. To find the right material, the compositions of plant-based materials are then mixed with the smallest possible part of conventional plastic. Mixture enables the products to be as functional, longlasting and durable as always.
Castor Beans
The castor bean is transformed to sebacic acid, rebuilt together with 30% conventional plastic to a long-chain Polyamide (Pa). Polyamide that offers outstanding performance and has good heat resistant with fits this cutlery set prefect. To find the right material, the compositions of plant-based materials are then mixed with the smallest possible part of conventional plastic. Mixture enables the products to be as functional, long-lasting and durable as always.
Wildo® Green Line Products
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